Calbee Moh Seng Pte. Ltd. (previously known as Moh Seng Marketing Pte. Ltd.) started off as the sole distributor of Calbee products in Singapore more than 50 years ago, and has since evolved into a leading snack company in Singapore under the Calbee Group.

Today, we remain committed to our mission of selecting only products of the highest taste and quality for the shelves in Singapore.

Timeline

Establishment of Moh Seng & Company
1960
Launch of Calbee Prawn Crackers (Original)
1965
Change of Company Name into Moh Seng Importer & Exporter Pte. Ltd
1973
Launch of Mitsuya Tasty Biscuit Sticks
1978
Launch of Calbee Hot & Spicy Potato Chips
1983
Launch of Calbee Sapporo Vegetable Fries
1985
Launch of Calbee Grill-A-Corn
1994
Change of Company Name into Moh Seng Marketing Pte. Ltd.
2004
Launch of Calbee Jagabee Potato Sticks
2006
Change of Company Name into Calbee Moh Seng Pte. Ltd. under the Calbee Group
2015
Celebration of 50 Years of Calbee Prawn Crackers in Singapore
Launch of Calbee Harvest Snaps Baked Pea Crisps
2017
Celebration of Our 60th Company Anniversary
2020
Launch of Calbee JagaRico Potato Sticks